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Our Story

Prato Bakery, located at 371 4th street in Jersey City downtown, has opened in 2015 after a four years experience in the West Village in New York City. The goal has always been the same: to bring the Italian and Tuscan authentic baking tradition to the US.


The bakery, called Prato to celebrate the hometown of the owner and baker Simone, offers a variety of baked goods handmade every day in the premises as well as a cafeteria with an Italian espresso machine for the perfect cappuccino and espresso.

One of the most popular item are the cantucci, the typical biscuits of Prato, made with almond, chocolate, figs, apricot and prunes, and the famous brutti buoni, all baked following an ancient and traditional recipe.

Another original Tuscan tradition is the ‘schiacciata’ or focaccia, a flat bread with salt and olive oil, with which we prepare our famous sandwiches with original Italian imported cold cuts like Prosciutto di Parma, prosciutto cotto, mortadella, bresaola, buffalo mozzarella and many more.

As for the sweets we have many options, from the cornetto to the pancioc, but the Pan di Ramerino, with rosemary and raisin in a soft bread, is another original recipe from Prato.

Now you can enjoy the great taste of Tuscany also in our other two locations: in 150 Bay Street in Jersey City and in Hoboken, in our corner shop in Washington street and second.

It’s the mission of Prato Bakery: when you step inside our bakeries you feel like you’re in Tuscany! Our friendly staff will greet you with a Ciao and will be happy to serve you our authentic Italian food.


Jersey City Location


Private Events

Our Jersey City location has the great atmosphere that you are looking for your next event.

Whether a bridal or baby shower, a birthday party or any other kind of gathering you are planning, we will make it memorable. Inquire with us at and we'll be happy to work with you to make it happen.


West Village location 2009-2013


150 Bay st - Jersey City- location



Prato Bakery offers catering service for your private parties, business lunches or meetings in New Jersey and New York City.

Contact us at and tell us what you need. We deliver to New Jersey and New York

Hoboken location 

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